Aaj Ka Jaipur

Jaipur Couture Show 3rd Look Launch

Hand-printed paintings will be included on Nehru jackets

Press Release, 15 February.
Jaipur. The fashion festival of the Pink City, Jaipur Couture Show is all set to be organised on 18th and 19th February in Hotel Marriott. Glittering with Bollywood stars, Femina Miss India and the prominent celebrities of the city, the show will bring together the collections of eminent fashion designers and fashion curators. The third look launch for the show was organised in Café Arbab in Tonk Road,Jaipur where designer Riddhima Godha and Gaurav Gaur presented a glimpse of the show with designer collection from Fuchsia Bridal Couture. Along with this, Shivani Soni and Ayush Soni from Shivayu also created a huge demonstration of what more to expect from the show.
During the event, Ramakant Johri from Survanshi Jewellers and Akshay Gurnani from Café Arbab were present. Amidst the sparkling presentation, the director of the show, Anil Bhattar said that several
famous Bollywood celebrities will be present in the show. For designers Shivani and Ayush Soni, Bollywood Actor Chunky Pandey is to be the showstopper and he will showcase the men collection of
Ayush Soni on the ramp. 
‘Happy clients, happy us’, clients will be the showstoppers –
Designer Riddhima Godha from Fuchsia Bridal Couture said, For this season of Jaipur Couture Show, we did not choose any celebrity to be our showstopper. Rather, we gave our clients the opportunity to
showcase our garments with the theme ‘Happy clients, happy us’. Our clients will walk the ramp with their own purchased garments from us which will reflect their emotions for choosing the particular dress. Our collection will include traditional and semi traditional attire whereby the clients will be joined by four Femina Miss India on the ramp, showcasing the bridal wear collection.
An exclusive look of wall painting of Shekhwati region will be available –
In the show, designer Ayush Soni will display different varieties of mens collection. In the experimental designs of menswear, floral prints collection, shades of black collection, galaxy collection and heritage collection will be displayed. Regarding this, designer Ayush Soni said, In the floral prints collection, floral printed patterns have been used for sherwani and jackets. Especially in the heritage collection, we have created a reflection of Rajasthan and its rich culture. We have hand printed designs of the windows and doors of Rajasthan along with that of the wall paintings found in the forts of Shekhwati region which will be very unique and exclusive.
For this, silk, velvet and Dola silk have been used as the base fabric and handworks have been done on Teravu and Shooting Fabrics. In the show, various artistic handicraft of aari taari, zardosi and stone work will be incorporated on Jodhpuri and Rewari pattern. Ayush has previously showcased his creative collection in Dubai Fashion Week and Sri Lanka Fashion Week.

Add comment